A purposeful opportunity or persecution: CSRD

A purposeful opportunity or persecution: CSRD

ENVIRONMENT

March 24, 2024

By Vincent Diringer and Annabell Cox, March 2024 The journey of ESG reporting within the European Union traces back to the early 2000s when sustainability reporting was predominantly voluntary. Events such as the Exxon Valdez Oil Spill (1989), the Shell

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Best Practices for Effective Communication

Best Practices for Effective Communication

MARKETING

September 19, 2023

Communication is one of the most unrecognised skills within organisations, but can have an outsized impact on how your business develops.

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How brands attract socially conscious consumers and change the world

How brands attract socially conscious consumers and change the world

MARKETING

August 2, 2023

Customers are driving a trust-based revolution and demanding that companies lead with their ethical and environmental values. 

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Fighting plastic, a force that unites

Fighting plastic, a force that unites

ENVIRONMENT

July 3, 2023

It is International Plastic Bag Free Day, an event that gives us the opportunity to spread the word about alternatives to single-use plastic bags while protecting biodiversity and ecosystems.

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Working With Communities to Ensure Effective ESG

Working With Communities to Ensure Effective ESG

SOCIETY

May 16, 2023

Environment, Social, and Governance (ESG) planning has become a major part of purpose-led businesses keen on having a positive impact on their community as well as the environment they operate in.

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Contextualise Sustainability through Education

Contextualise Sustainability through Education

ENVIRONMENT

May 8, 2023

Teachers have a major role in the improvement of society. Improved education on climate and environmental matters at all levels of schooling have empowered young people to take action on these issues.

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5 Tips to Create an Effective Newsletter

5 Tips to Create an Effective Newsletter

MARKETING

April 24, 2023

Writing a newsletter can be daunting. We collected a few tips to get you started with your first effective newsletter.

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Reintegrating Women in the Workforce

Reintegrating Women in the Workforce

SOCIETY

March 8, 2023

Bridging the gender gap, achieving fair wages, and ensuring more representative demographics at leadership levels are key.

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4 Key Takeaways Sustainable Businesses Can Take From Davos

4 Key Takeaways Sustainable Businesses Can Take From Davos

ENVIRONMENT

February 20, 2023

The World Economic Forum Annual Meeting happened as scheduled in Davos this year with some of the world’s most influential business leaders, public figures, civil society and academia to set out a vision on what economic growth looks like within today’s shifts to purpose-led operations.

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The Global Biodiversity Goal Promoting Purpose-Led Businesses

The Global Biodiversity Goal Promoting Purpose-Led Businesses

ENVIRONMENT

January 23, 2023

Over a hundred countries pledged their support for the goal which aimed to protect 30% of land and oceans by 2030.

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Sustainability for Educators, Schools and Universities

Sustainability for Educators, Schools and Universities

ENVIRONMENT

January 16, 2023

Academia is fundamental to bridge the socio-economic divide of environmental and social sustainability competencies.

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What is the United Nations Climate Conference, COP?

What is the United Nations Climate Conference, COP?

ENVIRONMENT

December 5, 2022

As part of the global political response to climate change, the United Nations Framework Convention on Climate Change (UNFCCC) holds a yearly Conference of the Parties (COP) in one of its signatory nations.

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Purpose-Led, Value-Driven – What else?

Purpose-Led, Value-Driven – What else?

SOCIETY

November 10, 2022

The Generation Z is different. The so called GenZers demand more from their employers compared to previous generations.

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Tools for StartUps to develop sustainable progress

Tools for StartUps to develop sustainable progress

MARKETING

October 18, 2022

While the lifecycle of a StartUp is very focused on financial growth, we focus on sustainable progress to be measured in its development of inclusive action and engagement with stakeholders on sustainable growth for society and planet.

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Encouraging Sustainability by Digital Means

Encouraging Sustainability by Digital Means

SOCIETY

October 13, 2022

There are many ways for companies to encourage sustainability within their organization and community, yet one aspect that is often forgotten is the use of remote or digital work.

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Circular Economy, Opportunities for Innovation and Collaboration

Circular Economy, Opportunities for Innovation and Collaboration

ENVIRONMENT

September 5, 2022

With resources becoming limited and supply chains disrupted, industries are beginning to investigate alternative solutions to solve challenges.

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Simple Steps a Business Can Take to Reduce Their Environmental Impact

Simple Steps a Business Can Take to Reduce Their Environmental Impact

ENVIRONMENT

August 17, 2022

The scale of the climate crisis can seem overwhelming at times, especially for small businesses or organizations seeking to operate in a sustainable way.

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Collaboration Towards the Goals: Working Together for Sustainability

Collaboration Towards the Goals: Working Together for Sustainability

ENVIRONMENT

August 12, 2022

The Sustainable Development Goals (SDGs) which set out the targets to improve socio-economic wellbeing across global communities by 2030 have received a lot of attention as stakeholders from across various sectors seek to create a better world.

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Simple Steps to Reduce Your Environmental Impact

Simple Steps to Reduce Your Environmental Impact

ENVIRONMENT

July 20, 2022

The scale of the climate crisis can seem overwhelming at times, especially for small businesses or organizations seeking to operate in a sustainable way.

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Dialogue Between Activists and Businesses – Key to Creating a Sustainable World

Dialogue Between Activists and Businesses – Key to Creating a Sustainable World

SOCIETY

July 6, 2022

Faced with a herculean task and no clear pathway available for the new generation to implement solutions, the deck is stacked against them – but today’s youth is adapting.

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A Brave New Marketer: Rising To The Challenge Of Sustainability Communications

A Brave New Marketer: Rising To The Challenge Of Sustainability Communications

MARKETING

July 1, 2022

Today’s marketers bear the burden of a significant new responsibility. They are increasingly expected to be au fait with life-cycle assessments, to know the difference between ‘cradle to gate’ and ‘cradle to grave’ and to tell PET from rPET.

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Use Purpose to Transform Your Workplace

Use Purpose to Transform Your Workplace

MARKETING

June 19, 2022

With more than 149,000 employees, Unilever confronts every issue related to the changing nature of work.

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Gen Z Challenge Status Quo

Gen Z Challenge Status Quo

SOCIETY

June 13, 2022

The youngest demographics of the workforce are already having an impact on how the job market functions.

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Changing The Status Quo

Changing The Status Quo

MARKETING

June 5, 2022

With an increasing amount of business beginning to shift their operations to sustainable models, consumer speculation and scepticism has helped recognize the companies truly seeking to combat climate change.

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Sustainable Change Through Education

Sustainable Change Through Education

MARKETING

May 29, 2022

“No one will protect what they don’t care about; and no one will care about what they have never experienced,” states renowned biologist Sir David Attenborough

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5 Marketing KPIs To Win

5 Marketing KPIs To Win

MARKETING

May 26, 2022

Are you throwing money down the drain with marketing strategies that just aren’t cutting it? Unsure? That’s where marketing KPIs, or key performance indicators, come into play. Businesses use KPIs to gauge whether their marketing efforts are effective or not. 

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Why Champion Culture Is Needed More Than Ever

Why Champion Culture Is Needed More Than Ever

MARKETING

May 23, 2022

Did you ever think about why and how some teams or organizations are more successful than others? Despite many talent similarities ranging from education, training, background and years of experience, to name a few, organizations get very different results in performance.

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Digital Marketing Tips For Nonprofits

Digital Marketing Tips For Nonprofits

MARKETING

May 15, 2022

Skillful digital marketing can influence opinion leaders, politicians and the general public to push for changes that’ll benefit your nonprofit’s cause.

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5 Ways To Improve Your Small Business Marketing

5 Ways To Improve Your Small Business Marketing

MARKETING

May 10, 2022

Marketing is important to every business’s survival. As a small business owner, you probably have a small business marketing strategy. But, marketing is always changing with new tactics.

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Greenwashing within the Global Business Context

ENVIRONMENT

May 2, 2022

The term ‘Greenwashing’ has found itself nestled within everyday conversations when it comes to businesses and climate action – but what is it exactly?

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How and why to build brand authenticity?

How and why to build brand authenticity?

MARKETING

April 22, 2022

In today’s digital world where the internet is overflowing with information, choices and intense competition, what really makes a brand stand out?

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Net-Zero: The Future of Sustainable Businesses

Net-Zero: The Future of Sustainable Businesses

ENVIRONMENT

April 19, 2022

In leadup to the 2021 United Nations climate change conference, COP26, countries announced their plans to decarbonize their economies in order to help mitigate the impacts of climate change – net-zero.

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Action climate commitments and feel accountable

Action climate commitments and feel accountable

MARKETING

April 11, 2022

As the world’s governments continue to balk at taking the necessary aggressive action, more and more companies are announcing what appear to be bold climate commitments, stepping up to take action where countries are not.

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Encouraging Sustainability in Everyday Life

Encouraging Sustainability in Everyday Life

SOCIETY

March 25, 2022

The scale of the climate crisis can seem overwhelming as entire nations seek to decarbonise their economies, enact sustainable development goals, while environmental degradation is being recorded globally.

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The Promise of Biomimicry

ENVIRONMENT

March 18, 2022

Biomimicry offers the promise of creative, sustainable solutions to solve our greatest design challenges. But it’s not enough to have a strategy for tackling a problem without the means to make it a reality.

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How Gen-Z Is Bringing A Fresh Perspective

How Gen-Z Is Bringing A Fresh Perspective

SOCIETY

March 17, 2022

As a millennial who has had the opportunity to work with Gen-Zers, Gen-Xers and Baby Boomers, I used to wonder if we made too much about the difference in attitudes between the generations.

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The Importance of Lead Generation for Businesses

The Importance of Lead Generation for Businesses

MARKETING

March 1, 2022

Generating leads is the most important part of any business. The ability to market an organization’s services to the right target demographics in a successful way is a skill that takes a lot of time to master.

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Creating Partnerships for Sustainability

Creating Partnerships for Sustainability

MARKETING

February 21, 2022

Companies are increasingly expected to join with other organizations—both public and private—to address social and environmental problems.

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The Importance of Sustainable Business Models

The Importance of Sustainable Business Models

ENVIRONMENT

February 18, 2022

Sustainability is no longer a buzzword. As the world works towards finding appropriate solutions to the climate crisis, consumers are becoming increasingly aware of the impact that their personal choices have.

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The Ultimate Guide to Storytelling

The Ultimate Guide to Storytelling

MARKETING

February 11, 2022

Not a process, method, or technique. Storytelling is described as an art … the “art” of storytelling.

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Build trust in your brand

MARKETING

February 2, 2022

Today’s society is overwhelmed with news, stories and advertisement. Audiences have limited time and are picky when it comes to digesting content.

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Welcome to the Generation Z

SOCIETY

January 25, 2022

A new generation has arrived. Gen Z will soon surpass Millennials as the most populous generation on earth, with more than one-third of the world’s population counting themselves Gen Zers.

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A healthy economy, a design to thrive

ENVIRONMENT

January 20, 2022

We believe that trust is generated through putting purpose in the core of your strategy. The growth is made through economic, social and environmental sustainability.

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The Importance of Lead Generation for Businesses

The Importance of Lead Generation for Businesses

MARKETING

January 17, 2022

Generating leads is the most important part of any business. The ability to market an organization’s services to the right target demographics in a successful way is a skill that takes a lot of time to master.

Read more